"NO.b (Number B)," a brand directed by Naoko Okusa, debuted in 2024. It has been decided that the second collection will be released on Friday, December 5, 2025!

The theme this time is "black." Black is expressed through various materials and details such as drapes. The collection also includes colors that complement black and colors you'd want to wear the day after wearing black.

On this page, we will unveil the entire second collection, along with Naoko Okusa's real-life styling.

Please note that the featured items will be available for purchase at the POP UP STORE held at the event space in Daikanyama and on the online store "AMARC LIFE STORE" starting from 12:00 PM on Friday, December 5. Anyone can purchase them, but some items are limited in quantity, so don't miss out!

Additionally, the POP UP STORE will also feature pre-sale items! If you're in the area, please stop by and visit us.

"This outfit represents "NO.b" well. Even with the same "black," combining different materials creates a three-dimensional effect. For the inner layer, I chose a velvet-like turtleneck. Its elegant sheen elevates the black, giving it a more glamorous impression. The jacket is an updated version of last year's popular 'wool jacket,' now in a new color. It's beautifully finished, almost like a Parisian jacket. The skirt, which sold out instantly last year, is also back in stock, with a new khaki color available."

"For a street-luxury look, I paired casual items with a faux fur jacket. This faux fur jacket has an exquisite color that's a brown with about three drops of charcoal in it. It pairs well with black, and I thought it would be perfect for this collection, so I chose this color. By peeking out a white cut-and-sew top slightly between the black and brown, each color stands out even more, creating a sharp contrast. The jacket is reversible, so if you wear the fur on the inside and the nylon side out, it gives a more sporty feel."

"This top and skirt, made from 'crushed velvet' which is a trendy material this year, can be worn together to look like a dress, creating a striking outfit. By pairing it with a pearl necklace and a silver bag, and deliberately choosing boots for footwear, you achieve a relaxed yet elegant dressy style. While crushed velvet is a glamorous material, the top features raglan sleeves and an elasticated hem that allows for blousing. The skirt also has an elasticated waist. These elements make it versatile for casual wear, so for example, the top can be paired with denim pants, or the skirt with a sweatshirt or a chunky knit, allowing you to incorporate it into your daily wardrobe."

"This outfit combines faded blue with lemon yellow, creating a playful color-on-color look. I added luxurious accessories like gold jewelry and a large leather bag to create a relaxed yet sophisticated adult style. The knit has dropped shoulders and a loose silhouette, so you can wear a shirt or cut-and-sew underneath. The sweatpants were designed with a focus on silhouette so that adult women could wear them without hesitation, making them suitable for a dressier look, much like woven pants. You can adjust the level of casualness by choosing whether or not to hide the drawstring at the waist."

"Black changes its character depending on the color it's paired with, and I want you to enjoy that aspect in this collection! For example, as in this styling, a bitter, strong-willed black outfit becomes mellow and soft with a shaggy milk tea blouson. This blouson has a stand-up collar, giving it a stylish edge, and its plump, air-filled material beautifully frames the face. The corduroy skirt can be styled like a denim skirt, so enjoy combining it with various items like knits, sweatshirts, and elegant jackets."

"This dress is made from a beautiful, lustrous wool-blend fabric. To highlight its elegant form, pair it with simple accessories. This will maximize the dress's appeal. For this look, we've combined it with a basic shirt and a turtleneck cut-and-sew top to create a rich, monochrome outfit. Since it has side slits, it's fun to plan your styling by considering how boots or tights will show through. By pairing it with shirts, blouses, or cut-and-sew tops, it will also be useful in early spring."

"A milk tea-colored gilet, a gray knit, and deep brown pants — fully enjoying the trending colors of the year. When layering delicate colors, try to avoid using black as much as possible. This allows each color to stand out while creating a well-balanced overall look. This gilet's boa pile isn't too long, so it doesn't add bulk, making it a piece I highly recommend for those who find fluffy materials difficult to wear. The corduroy pants are truly 'beautiful leg' pants! They narrow towards the knee and then subtly flare out at the hem. Furthermore, the thick corduroy ridges emphasize the vertical line, making your legs look long and sleek."

"We deliberately incorporated materials typically used in men's suits into this dress. We created a three-dimensional silhouette by gathering pleats at the sides, and added a playful touch with an asymmetrical hem. This time, I've styled it neatly with a leather bag and pumps, but you could also achieve a more 'mode' look by layering a fur gilet over it and wearing long boots. With a cap and sneakers, it becomes an adult casual outfit. This dress has a strong presence on its own, yet allows you to manipulate its impression with different accessories."

"We layered three items with different textures: flocked tulle, silk, and satin. The three items, each with a different sheen, create a style with depth as they overlap. The blouse, which seems to capture air, has the delicate luster characteristic of silk. The satin pants, made with bias-cut fabric, have a beautiful drape and emit an elegant sheen. Even with only two colors—black and green—layering the nuances created by the materials gives the coordination a rich expression."

Currently, AMARC's YouTube channel, "AMARC CHANNEL," is featuring "[vol.149] Naoko Okusa's direction brand 'NO.b' second collection is complete! A sneak peek at the entire collection." You can also view the NO.b LOOK BOOK at the AMARC LIFE STORE. Be sure to check that out too!

>> Click here for the LOOK BOOK
>> Click here for AMARC CHANNEL