Something you can't find anywhere else,
exactly what you want right now.
For example, it could be a skin oil that makes you like who you are today more than who you were yesterday, or a magazine that shines like a lighthouse, illuminating your future style.
I want this store to be a direct link between positive feelings and the actions of discovering, buying, and using. Not just fashion, but skincare and supplements. If I can make one by one the “I wish I had that” I’ve been thinking about for years—that’s what I, Naoko Okusa, am pouring my heart into, from proposal to development.
Products that help stabilize your mind and body, make you feel comfortable being yourself, and make you look forward to tomorrow morning—I will continue to create them with care and devotion. Please stop by when you feel like moving forward a little or changing just a bit. I’ll be waiting for you, with items you can only find here.
Fashion Editor/Stylist
Naoko Okusa
Born in 1972 in Tokyo. After graduating from university, joined the current Hearst Fujingaho. After working on the magazine “Vente,” went independent.
Currently, while working on editorial and styling projects mainly for fashion magazines, newspapers, and catalogs, also actively participates in talk events and writing. Latest book “The Courage to Get Bored” (Kodansha). In 2019, launched the media “AMARC” to make being “true to yourself” more fun and easier. Delivers recipes for fashion, beauty, and lifestyle every day. In 2021, published “AMARC magazine.”

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