Wednesday, October 16
Now on sale!
"NO.b" is a new brand directed by Naoko Okusa
The new brand " NO.b" directed by Naoko Okusa will finally debut on Wednesday, October 16th !
This first collection expresses the basics of "NO.b". The collection features basic items with a modern feel, such as navy jackets and shirts, which Director Okusa has always loved, double-faced sets and hoodies.
On this page, we will present the full details of the first collection along with photos of Okusa wearing the clothes in person.
The featured items will go on sale from 11:00 on Wednesday, October 16th at the POP UP STORE at LUMINE 1 in Shinjuku, Tokyo and at the EC site " AMARC LIFE STORE ." Anyone can purchase them, but some items are limited in number, so don't miss out!
In addition, customers who purchase "NO.b" products for "30,000 yen or more (excluding tax)" at the AMARC LIFE STORE will receive a special "NO.b" eco bag, which is only available in stores! This offer is on a first-come, first-served basis and will end when stocks run out, so please purchase early.
*There are two sizes of eco bags, but you cannot choose the size. We apologize for the inconvenience.
LOOK #01
[Price] 74,800 yen
[Color] Dark Navy
[Size] One size fits all
[Material] Outer: 100% wool; Lining: 100% cupra
[Price] 27,500 yen
[Color] Black
[Size] One size fits all
[Material] Body: Cowhide Leather Accessories: Brass
LOOK #02
[Price] 37,400 yen
[Color] White, sax blue
[Size] One size fits all
[Material] 100% cotton
[Price] 47,300 yen
[Color] Black
[Size] One size fits all
[Material] 100% polyester
LOOK #03
[Price] 97,900 yen
[Color] Beige
[Size] 36,38
[Material] Outer: 70% cotton, 30% nylon; Lining: 100% polyester
[Price] 29,700 yen
[Color] Gray
[Size] One size fits all
[Material] 100% wool
[Price] 7,700 yen
[Color] White
[Size] One size fits all
[Material] 100% cotton
LOOK #04
[Price] 16,500 yen
[Color] Gray, Navy
[Size] One size fits all
[Material] 100% cotton
[Price] 40,700 yen
[Color] Dark Navy
[Size] 36, 38, 40 (*)
[Material] Outer: 100% wool, Lining: 100% cupra, Other fabric: 100% polyester
*Size 40 will only be available at the pop-up store.
LOOK #05
[Price] 63,800 yen
[Color] Purple
[Size] One size fits all
Material: 78% wool, 22% nylon
LOOK #06
[Price] 25,300 yen
[Color] White, Black
[Size] One size fits all
[Material] 100% nylon
LOOK #07
[Price] 7,700 yen
[Color] White
[Size] One size fits all
[Material] 100% cotton
[Price] 34,100 yen
[Color] Red
[Size] One size fits all
Material: 95% wool, 5% cashmere
[Price] 30,800 yen
[Color] Gray, camel
[Size] 36,38
[Material] Outer: 100% wool, Lining: 100% polyester
[Price] 9,900 yen
[Color] Black, camel
[Size] One size fits all
[Material] 100% cotton
[Price] 27,500 yen
[Color] Black
[Size] One size fits all
[Material] Body: Cowhide Leather Accessories: Brass
LOOK #07
[Price] 31,900 yen
[Color] Purple
[Size] 36,38
Material: 78% wool, 22% nylon
LOOK #09
[Price] 16,500 yen
[Color] Gray, Navy
[Size] One size fits all
[Material] 100% cotton
[Price] 37,400 yen
[Color] White, sax blue
[Size] One size fits all
[Material] 100% cotton
[Price] 13,200 yen
[Color] Gray, Navy
[Size] One size fits all
[Material] 100% cotton