AMARC LIFE STORE is launching its new jewelry line, "make it happen," supervised by Naoko Okusa. The line aims to create "designs that seem like they should exist, but don't," offering jewelry with both a gentle touch and a strength that encourages you when you wear it. It's a wish for new challenges, for achieving dreams: "make it happen," it's going to be alright.

The debut collection features two items: a pearl ringlet and an Aphrodite coin necklace. Pre-orders will open at noon on Friday, May 15th. Delivery is scheduled for mid to late July.

An unexpected, yet brilliant, pearl ringlet for your hand

Born from Oku's "Wouldn't it be nice to have jewelry like this?" comment, this is an original "ringlet." The design, which connects a ring and a bracelet with a delicate chain, instantly adds a touch of glamour to your hand.

The ring and a single strand of pearl bracelet are connected by a chain, while the double-strand pearl bracelet is independent. You can layer them for volume, combine them with your existing jewelry, or wear them separately on each hand – the styling possibilities are endless. The chain, gently resting on the back of your hand, catches the light, enhancing even your movements beautifully and leaving a dignified impression.

In summer, when your skin is exposed, this piece provides a sophisticated accent to your hand. Peeking out from the sleeves of trendy lace or sheer tops, it creates a sensual look. It also pairs perfectly with shirts and knitwear in autumn and winter, adding a clean, airy touch and complementing your style regardless of the season.

The ring is approximately a size 11-15 equivalent. The bracelet is connected with elastic, making it easy to put on and take off, allowing you to enjoy it at your preferred position. The delicate gold-plated chain naturally blends with both your existing gold and silver jewelry, serving as a unifying element in your coordination.

Pearl x Gold


Silver + K18 Gold Plating
Freshwater Pearl


One size fits all


49,500 yen (tax included)

Coin Necklace "Aphrodite," Goddess of Love and Beauty

A coin necklace sculpted with Aphrodite, the goddess of love and beauty in Greek mythology. Her timeless story has been brought to life as a piece of jewelry that gently accompanies you in your daily life.

Three rubies are set on her dignified profile, reminiscent of a hair ornament. On the reverse side, a large scallop shell motif is carved, a symbol deeply connected to Aphrodite's birth. With different expressions on both sides, you can enjoy wearing it to match your mood or styling for the day.

The meanings of "passion" and "love" are said to reside in rubies. This resonates with Aphrodite's story of love and beauty, quietly drawing out the inner charm of the wearer. It becomes a talisman that uplifts your spirits when worn.

A slide chain allows for smooth length adjustment. You can freely arrange it to suit your outfit and other jewelry, whether you wear it close to your décolletage or let it hang a little longer.

For everyday wear or special occasions. It is a piece of jewelry that gives you an opportunity to reflect on your own beauty every time you wear it.

Gold


Silver 925, 18K gold plated
Ruby


One size fits all


62,700 yen (tax included)

This is the jewelry line of AMARC LIFE STORE, supervised by Naoko Okusa. Aiming for "designs that seem like they should exist, but don't," we offer jewelry that provides both gentleness and strength, giving you a boost when you wear it. Whether you're challenging yourself with something new or making a dream come true, "make it happen." We've imbued these pieces with the wish that everything will be alright.

[About purchasing]

＜Order Period＞
May 15th (Fri) 12:00 PM - May 31st (Sun) 11:59 AM

*As quantities are limited, sales will end once the planned number is reached.

＜Delivery Period＞
Scheduled for mid to late July